Old vs New – a concept key to the essence of the newly redeveloped King’s Cross area. Working with The Office Group once more, we created an art scheme nodding to the industrial heritage. A signature Acrylicize piece includes a grid of old-fashioned irons, sourced and designed for this bespoke artwork. In another area, we took architecture elevations of the building and imagined what was going on inside as if x-rayed – scenes of office clichés aplenty, from a staff member photocopying his ass to two colleagues smooching in the stock cupboard. Another series of bespoke artworks drawing on the heritage of the building. Two themed artworks, printed onto gilded canvases, are a nod to the Industrial Revolution era. In the acid etch effect images, you will find modern additions to the architecture, including Spiderman scaling the brick walls, and an office worker taking a moment outside on the gasholder, laptop in tow – a unique work environment for the modern worker, much like The Office Group itself.As part of a series of prints, accompanying one featuring a staple gun, this target is bang on, riddled with staples. In a world where technology is becoming increasingly complicated, we designed a series of prints showing a lighthearted approach towards simple manual tasks, in the style of the traditional user manual. These prints take on a verbose style, helping you get through the day with somewhat overblown, detailed, step-by-step how-to’s on everything from using a mouse, to swiping your iPhone.