acrylicize art consultant office art art for the office london office artwork designer
acrylicize art consultant office art art for the office london office artwork designer

In the Dark

2014

The Coca Cola bottle, famously designed by the ‘Root Team’, comprising of CJ and William Root, Alexander Samuelson, Earl Dean and Clyde Edwards, was created in response to the brief that any design had to be recognised by feel in the dark. This single neon line celebrates this story and in doing so captures the simple and iconic contour of the Coke bottle

 


The Facts:

Media: Neon
Client: Coca-Cola
Location: Wimpole Street, London

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Coca-Cola